No one has ever made movies like Michel Gondry. In a world full of remakes and sequels and franchises, he is a genuine auteur. A free-thinking, unbridled explosion of child-like creativity. So what does he do when New Line makes a flashy trailer from his movie about making lo-fi versions of flashy movies? He makes a lo-fi version, of course. Brilliant.
Note: In case you are completely confused, the man who is playing all the characters in the above trailer is Michel Gondry. He is the director of the film BE KIND REWIND, being advertised in the trailer below. which is being 'sweded' in the trailer above. To learn what sweding is, go here. And go see the movie when it comes out on Feb 22. You will love it.
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